Streamlining Order Management for Accuracy and Scale at EKWB
EKWB is a leading provider of high-performance cooling solutions and components for PC enthusiasts and businesses. Their order volumes span multiple sales channels, including Amazon, B2B platforms, and proprietary configurators, but manual workflows were creating inefficiencies and operational risk.
these businesses trust in benchmarked to stay secure, compliant, and in control
Streamlining Order Management for Accuracy and Scale
The Challenge
Fragmented, Manual Order Workflows
EKWB’s order processes were hampered by:
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Manual touchpoints causing delays and errors
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Disconnected systems across Amazon, FluidWorks Configurator, Salesforce, Magento, and Navision ERP
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Non-traceable exceptions like returns, partial orders, or cancellations
Key pain points included:
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Missed or delayed orders affecting customer satisfaction
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Data mismatches between sales platforms and ERP
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Inconsistent tracking of leads, products, and shipments
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Inefficient manual validation and entry of CSVs into Navision
Solution
End-to-End Process Mapping & Automation Blueprint
Benchmarked approached the problem by first mapping the full order lifecycle, identifying bottlenecks, and then proposing a modular automation strategy:
System Integration
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API-based connection between FluidWorks, Magento, Salesforce, and Navision
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Automated reconciliation of orders across all channels
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Centralized tracking to ensure no orders were lost in email inboxes
Solution
Automated Validation & Alerts
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Real-time checks for incomplete, duplicate, or inconsistent orders
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Alerts to relevant stakeholders for exception handling
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Automated CSV ingestion with validation rules, reducing manual errors
Governance & Auditing
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Restriction of admin access to sensitive order inboxes
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Periodic audit reports comparing ERP, marketplace, and warehouse logs
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Continuous improvement loops to refine automation and catch edge cases
The Outcome
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Reduced manual order handling by 60%
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Eliminated missed or delayed orders due to email-based processing
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Improved data consistency between sales platforms and ERP
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Enabled real-time order visibility across sales, operations, and warehouse teams
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Created a scalable foundation to handle growth in B2B and eCommerce operations
Head of Marketplace Op’s Opinion
“We transformed the entire order lifecycle from chaos into control. Automation helped us reduce human intervention by 60%.”
— Head of Marketplace Ops, EKWB
Frequently Asked Questions
Manual email handling, disconnected systems, and inconsistent data validation were the primary causes of delays, missed orders, and reporting inaccuracies.
Through API connections between FluidWorks, Magento, Salesforce, and Navision, ensuring orders flow automatically into ERP with real-time validation.
Not entirely, but manual steps were reduced by 60%, focusing human effort only on exceptions and edge cases.
Automated alerts, CSV validation, and exception dashboards ensure that incomplete or duplicate orders are flagged and resolved promptly.
Yes. The modular automation and centralized tracking provide a scalable foundation for increasing order volumes and additional sales channels.
Orders are now processed more consistently and accurately, reducing delays, missed items, and communication gaps.
Why choose us
We don’t just help you “pass the audit.”
We embed ourselves in your operations, implement the changes with you, and guide your team through what matters, what to prioritize, and where the trade-offs lie—so compliance actually improves your security, not just your paperwork.
Diving deep into cost structures, contracts, and utilization
Formal governance model implemented with new roles and accountability
Translating raw IT data into actionable business insights
IT cost optimization isn’t about cutting corners — it’s about making sure every dollar spent serves a purpose.
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